Loading...
HomeMy WebLinkAboutR-1998-110 RESOLUTION NO. 110-98 A RESOLUTION OF THE CITY COMMISSION OF THE CITY OF DANIA, FLORIDA, AUTHORIZING PARTICIPATION IN THE "FLORIDA MAIN STREET" PROGRAM; PROVIDING FOR THE SUBMISSION OF AN APPLICATION WITH THE FLORIDA DEPARTMENT OF STATE, DIVISION OF HISTORICAL RESOURCES, BUREAU OF HISTORIC PRESERVATION; FURTHER, PROVIDING FOR AN EFFECTIVE DATE. WHEREAS, the Florida Main Street Program has been created to assist Florida communities in developing public-private efforts to revitalize their "Main Street" areas; and WHEREAS, the Secretary of the State will select a number of communities to participate in the Program in the upcoming year.. NOW THEREFORE, BE IT RESOLVED BY THE CITY COMMISSION OF THE CITY OF DANIA, FLORIDA; Section 1. That the City Commission of the City of Dania hereby endorses submission by Dania Main Street,. Inc. of an application to participate in the Program with the specific goal of revitalization within the context of the Main Street Approach; said application is attached as Exhibit I "A"; is approved and the appropriate city officials are authorized to execute same. Section 2: That the City of Dania agrees to support the local Main Street Program and participate in its activities. Section 3: That this resolution shall be in force and take effect immediately upon its passage and adoption. PASSED AND ADOPTED on the 28`h day of July, 1998. MAYOR-COMMISSIONER ATTEST: VOTE: MAYOR CALI-YES VICE-MAYOR ETLING-YES COMMISSIONER BERTINO-YES CITY CLEV-,XUDITOFZ •_ COMMISSIONER HYDE-YES AP�PRQV�ED AS T F RM AND CORRECTNESS: CITYATTORNE RESOLUTION NO. 110-98 I - 4 Frequently Asked Questions What is the Florida Main Street Program? jFlorida Main Street is a program of the Florida Department of State, Division of Historical Resources, which provides training and technical assistance to local organizations in support of their efforts to revitalize their traditional downtown and neighborhood commercial districts based on the Four Point Main Street Approachm (see page 9). i The Main Street Approach'"', was developed by the National Main Street Center of the National Trust for Historic Preservation, and has been adopted by over 1200 local revitalization programs nationwide. While concentrating on revitalization of the community's historic commercial center, these local volunteer-based programs enhance the economic vitality, quality of life, and civic pride of the whole community while countering sprawl and encouraging greater citizen participation in the decisions that are shaping their future. Since 1985, the Florida Main Street Program has assisted downtown revitalization efforts in 47 communities across the state. These designated Florida Main Street Communities are: Arcadia Ft Myers Beach Miami Shores Riviera Beach Auburndale Haines City Naples Sanford Avon Park Homestead New Port Richey Sebring Bartow Immokalee New Smyrna Beach Stuart Bonita Springs Indialantic Ocala Tarpon Springs Chipley Key West Ormond Beach Titusville Cocoa Lake City Pahokee Venice Dade City Lake Wales Palatka Wauchula DeLand Lake Worth Panama City Winter Garden Delray Beach Leesburg Perry Winter Haven Eustis Marianna Plant City Zephyrhills Ft Pierce Miami Beach Quincy How Can We Participate in the Florida Main Street Program? There are now a variety of ways communities may benefit from the programs and services of the Florida Main Street Program. These levels of program participation— .) il . tow Designated, Associate, Graduate, Renewing, Florida Certified Local Governments, and Other Communities—are described below. Designated Florida Main Street Communities —This status represents the core Florida Main Street Program. New Designated Communities are added to the Florida 1 Main Street network on an annual basis through a competitive application process. A predetermined number of applicants (typically three) found to be qualified and to have scored highly in the established evaluation criteria will be eligible to receive a full menu of program services (delivered over 36 -42 months) and apply for a $10,000 Florida Main Street Start-up Grant. Completion and submission of the Florida Main Street Application is the mechanism for pursuing this program status. After designation, three consecutive annual memoranda of understanding implement program participation. Associate Communities—A predetermined number of applicants for designation (typically six)which may have scored less well in some of the evaluation criteria during the annual application cycle but are felt to be at a level of need and commitment that will allow them to benefit from participation in the Florida Main Street Program will be selected as Associate Communities. These communities will be eligible for a limited menu of services (delivered over 9 -12 months) to assist and encourage them in their pursuit of downtown revitalization. Associate communities will be eligible to compete again for designation and, if then selected, will receive the remainder of the services provided to Designated Communities. A one year memorandum of understanding will implement this type of limited participation in the Program. The number of new Designated and Associate Communities to be selected will be included in the annual application cycle announcement. Communities pursuing the types of participation described below (Previously Designated Communities Certified Local Governments and Other Communities) need not complete the attached Florida Main Street Application but instead should contact the Florida Main Street office at the address and telephone number indicated on page 11. Previously Designated Communities —If your community has been previously designated as a Florida Main Street Community, the following participation options are available: • Graduate- Designated communities, after completing three years of their local program, are encouraged to remain active in the Florida Main Street network. In addition to participating in statewide training activities and conferences, they may also receive technical assistance on a fee-for-service or peer-to-peer basis. This status follows that of Designated Community without formal action and is subject only to the Local Program's continuing compliance with the Main Street ApproachTM 2 J t i -` and participation in the statewide activities of the Florida Main Street program (i.e., Quarterly Meetings and statewide training conferences). Renewing - Some Designated Communities or Associate Communities may become temporarily inactive as graduates. They are always welcome to rejoin the Florida Main Street Program. They may again participate in statewide training activities and conferences, and may also receive technical assistance on a fee-for- service or peer-to-peer basis. This status follows that of Designated Community or Graduate without formal action and is subject only to the Local Programs renewing their participation in the statewide activities of the Florida Main Street Program (i.e., Quarterly Meetings and statewide training conferences), and returning to a program which is in compliance with the Main Street ApproachTA°. Certified Local Governments —Any community that participates in the Florida Certified Local Government Program and has not previously participated as a Designated or Associate Community is invited to participate in the Florida Main Street Program and is eligible to receive one on-site technical assistance visit at no cost. The objective of this assistance is to (1) identify areas which may benefit from full participation in the Florida Main Street Program, (2) help build consensus about the future of these areas, and (3) assist with the development of one or more organizations capable of conducting local Main Street programs within the CLG's jurisdiction. A CLG's involvement at this level of participation in the statewide Program will be formalized by a letter of agreement. i These participants, if otherwise eligible, will be encouraged to apply for Designation. Other Communities — Any Florida city, county, or community is invited to participate in the statewide training programs and conferences of the Florida Main Street Program. They may also receive regular technical assistance on a fee-for-service or peer-to-peer basis, under the terms of a letter of understanding. Communities which participate under this status, if qualified, are encouraged to make a commitment to the Main Street ApproachTm and to work toward making application for Designated Community or Associate Community status How are Communities Designated? Each year, Florida's Secretary of State forms an ad hoc advisory committee to assist in evaluating applications and selecting local programs for participation as either Designated Florida Main Street Communities or as Associate Communities. In a public meeting, the committee reviews and ranks applications received in response to an annual solicitation. The committee's rankings are based on established selection criteria and constitute its recommendations to the Secretary of State for local program designation or confirmation of associate status. Designations and selection for 3 I Associate status in the Florida Main Street Program are conferred by Secretary of State Sandra B. Mortham. i Who Can Apply for Designation? Categories of Communities which may apply for designation include: Small Cities (less than 5,000 in population) Mid-sized Cities (5,000 - 50,000 in population) • Urban Districts (traditional neighborhood commercial districts within a city with a population greater than 50,000) • County-wide or Regional Programs (with one or more traditional commercial districts —such regions may include groups of smaller communities connected by a waterway or roadway) These categories will determine how the Local Program is organized and how it implements the Main Street ApproachTm . What Are the Criteria for Evaluation of Applications for Designation? 1. The Local Community The historic significance of the community Community demographics, economic base, and potential for economic redevelopment • Current plans for redevelopment j . Past and current redevelopment programs Degree of support for reinvestment within the community • Other relevant community activities, cultural and recreational events, and facilities 2. Organizational Readiness • Organizational and financial strength • Understanding of and support for the Local Main Street Program goals I • Consistency of Local Program goals with the Main Street ApproachTM • Job description, compensation, selection and evaluation process for the local Program Manager 4 3. The Local Program Area • Extent to which the Local Program Area is cohesive and well-defined • Number and significance of historical buildings and sites • Quantity and quality of housing in and around the Local Program Area • Current economic base and business mix • Previous and current revitalization activities 4. Needs and Potential • Need and potential for economic growth, design improvement and marketing/promotional efforts • Threat of development not conducive to preservation and revitalization • Opportunity for development conducive to preservation and revitalization What Other Issues Affect Selection? • Applicants must be: • a local incorporated non-profit organization; • a community redevelopment agency; • a downtown development authority; or • the governing body of a local government. • Funding —Description and verification of the resources available for at least the first three years of the local program, including: salary, benefits and travel for a Program Manager, and local program operating expenses. Regional programs are expected to address their differing needs for transportation and, perhaps, satellite locations. • Staffing —Applicants from Mid-sized Cities, County or Regional Programs, or Urban Districts in larger cities are expected to provide a full-time, paid, professional- level Program Manager. Applicants from Small Cities are expected to provide a half-time or better, paid, professional-level Program Manager, although preference may be given to applicants which provide for a full-time Manager. • Other Considerations Small City Programs — Special consideration will be given to Small City (<5,000 in population) Programs where it is acknowledged that efforts under the individual elements of the Four Point Main Street Approach'm may be serial rather than concurrent and where a modified committee structure with fewer committees may be necessary. 5 i i I County and Regional Programs may contain up to three districts in towns, cities, or unincorporated areas within a county, related by proximity and located along a common highway or waterway, or otherwise having a strong affinity. No town or city should contain a population of over 10,000, nor should any two have over 5,000 each in population. The districts within such a Program should be no more than 15 miles from one another. Travel, communications, and office support should reflect their dispersed arrangement. The organizational structure for such programs may include separate local boards and committees, with an overall executive committee. The districts will be expected to engage in joint marketing or festival projects. These programs are iencouraged to hire experienced Managers. Equitable Distribution — Geographic Distribution of the applicants relative to existing Florida Main Street Communities may be considered during the application evaluation process. Available Florida Main Street Services All Communities in the State have access to: A State Coordinator who is responsible for conducting the statewide Florida Main Street Program and delivery of related training and technical assistance services. • An annual statewide conference conducted in cooperation with the Florida Redevelopment Association. This three-day multi-track conference focuses on current downtown revitalization and preservation issues, and includes exhibits, plenary sessions, workshops and networking opportunities. Presenters include practicing professionals of regional and national repute. • Statewide Florida Main Street Basic Training - "Main Street 101" -Two days of training by recognized experts (1/2 day on each of the four points of the Main Street Approach —organization, design, promotion, economic restructuring). Quarterly Florida Main Street Meetings that rotate among regions of the state - Each quarter, Program Managers, Board Members and others gather for a two-day meeting that may include single or multiple topic workshops, presentations from local programs, and tours or demonstrations by the host program, and may include specialized presentations or training by a consultant in one of the areas of specialization listed herein. These meetings are designed to be helpful to the host program as well as attendees from other communities. e Advanced Training Program (annual session) - Sessions on one or two topics of special interest to older local programs. This conference will be conducted in concert with a Quarterly Meeting. Information related to Florida Main Street issues provided by telephone or the Internet, and through special publications and other training materials. Technical assistance on a fee-for-service or peer-to-peer basis. t Designated Communities are expected to participate in the services available to All Communities (listed above) and, in addition, shall receive a menu of services to be delivered over three years that shall include: • Reconnaissance Visits by the State Coordinator and the Florida Main Street Architect. • Organizational Build-out and Strategic Planning Assistance -Training, consulting, facilitation of public meetings, and advice intended to assist the local organization in developing a realistic vision, mission statement, goals and objectives acceptable to the community, identifying program funding, and improving the recruitment and use of volunteers necessary to a sustainable program. This process is comprehensive and may include design charrettes involving architects and planners. • Annual Orientation Meeting in Tallahassee - Provides procedural information regarding participation in the statewide Florida Main Street Program and the $10,000 Start-Up Grant, as well as information about other agencies, organizations and programs that may be of assistance to new local programs. Resource Team Visit -A three-day Resource Team Visit by an interdisciplinary team of experts in downtown issues will typically be one of three technical assistance services provided to first-year communities. Resource Team Visits include an intensive series of meetings and workshops to assist the local program in establishing a sound workplan that will address local program needs in each of the areas of the Main Street Approach. Each Resource Team Visit will be concluded with a public meeting to present team findings and recommendations, and will be documented by a written report. • Design Workshop- Design Committee training will be provided to each community during the first=year. Follow-up training sessions will be conducted at the Annual Conference, Quarterly Meetings and/or statewide Main Street training programs. • On site Design Assistance (up to four services over three years) - Design visits to communities to provide advice and technical assistance in the areas of architectural design, preservation and urban planning via: consultations with business and building owners and city officials, charrettes that address major design or urban planning issues of importance to the community, or conceptual design documents for rehabilitation of historic buildings intended as downtown case studies. • Annual Assessment (for three years) --A one-day visit to the community to (a) assess local program progress toward annual and long-term goals, (b) assist with goal setting for the coming year, and (c) identify training and technical assistance needs for the coming year. Observations and recommendations will be included in a written report provided to the local program. e Consultant Assistance (up to four services over three years) a. Assistance in Securing tax-exempt Status b. Fundraising Assistance c. Market Analysis d. Business Recruitment and Real Estate Marketing 7 e. Merchandising Assistance f. Real Estate Development Assistance g. Business Assistance h. Public Relations and Advertising Assistance i. Urban Design Assistance j. Transportation Planning k. Other assistance to meet special needs e $10,000 Start-up Grant NOTE: All grants are subject to an annual appropriation from the Florida Legislature. Associate Communities are expected to participate in the services available to All Communities and the Orientation Meeting in Tallahassee and shall receive two of the staff or consultant-provided services available for Designated Communities. These services shall be delivered over a period of one year. Local programs participating at this level may receive additional technical assistance on a fee-for-service or peer-to- peer basis. Graduate Communities and Renewing Communities are expected to participate in the services available to All Communities, are welcome at the Orientation Meeting in Tallahassee and may receive additional technical assistance on a fee-for-service or peer-to-peer basis. Certified Local Government Communities are welcome to participate in the services available to All Communities, are welcome at the Orientation Meeting in Tallahassee,, are eligible to contract(one time, at no cost) for one of the staff or consultant-provided services available for Designated Communities, and may receive additional technical assistance on a fee-for-service or peer-to-peer basis. Other Communities -All others are welcome to participate in the services available to All Communities as listed above and may receive additional training or technical assistance on a fee-for-service or peer-to-peer basis. I I I . . I i The Main Street Approach Once the social and commercial center of American life, thousands of downtown and neighborhood business districts across the United States fell by the wayside in the 1950s and 1960s, abandoned in the post-World War II rush to the suburbs. Some downtowns tried to compete with trendy malls by hanging garish signs and hiding grand old buildings behind modem facades. Others simply gave up and let time take its toll. But Main Street refused to die. In the late 1970s, town after town awoke to the realization that so-called "progress" had failed in its promise to create a better life. Instead, modernization had extracted a high price: congested streets and highways, uncontrolled growth and cookie-cutter architecture that reflected neither a sense of place nor a sense of pride. Troubled by the heavy cost to their communities, people looked again at Main Street, imagining it faded glory transformed into a fresh source of community pride. Today, hundreds of once-deserted downtowns are booming again. Main Streets that once teetered on the brink of extinction have come back to life. Shops are thriving, streets are bustling, and citizens have rediscovered the pride and pleasure that come from belonging to a real community. Breathing new economic life into an old commercial district presents a special challenge. Rehabilitating a few downtown buildings or sponsoring an annual festival is an important move in the right direction, but it's not enough. Nor is it necessary to bankroll the kind of"big fix" project advocated by many so-called development experts. So, what is the solution? Simply put, to give an aging downtown a prosperous new lease of fife, a community must direct its time, energy and resources to the challenge of rediscovering that area's unique assets and rebuilding it step-by-step into a vibrant and viable commercial district. To help communities achieve their economic goals, the National Main Street Center has developed a comprehensive revitalization strategy that pairs thoughtful preservation of historic assets with sensible business practices. By blending common sense with sound planning, economic development, promotion and design - all tailored for local needs -the Main Street Four-Point Approach has already produced dramatic results. Active in more that 850 Main Street towns and cities across the country, this revitalization process has generated more than $2.9 billion in physical improvements and produced 20,389 net new businesses and 64,402 net new jobs since 1980. The Main Street Four-Point Approach . . . Design involves improving the downtown's image by enhancing its physical appearance- not just the appearance of buildings, but also that of streetlights, window 9 tow I� i displays, parking areas, signs, sidewalks, promotional materials and all other elements that convey a visual message about the downtown and what it has to offer. ration and consensus among all the groups that Organization means building coope play roles in the downtown - bankers, civic groups, government, merchants and individual citizens -to ensure that the Main Street program benefits from a community- wide vision of the future. Promotion involves marketing the downtown's unique characteristics to shoppers, investors, new businesses, tourists and others. Effective promotion creates a positive image of downtown through retail promotional activity, special events and ongoing programs that build positive perceptions of the district. Economic Restructuring means strengthening the existing economic base of downtown while diversifying it. Economic restructuring activities include helping existing businesses expand, recruiting new businesses to provide a balanced mix, converting unused space into productive property and sharpening the competitiveness of downtown merchants. By strengthening the downtown's economy, communities are able to support the ongoing use of historic commercial buildings, preserving unique community assets. . . . And the Philosophy That Makes It Work The Main Street Four Point Approach succeeds only when combined with the following eight principles: Comprehensive. A single project cannot revitalize a downtown or commercial neighborhood. An ongoing series of initiatives is vital to build community support and create lasting progress. Incremental. Small projects make a big difference. They demonstrate that"things are happening„ on Main Street and hone the skills and confidence the program will need to tackle more complex problems. Self-help. The NMSC can provide valuable direction and hands-on technics assistance, but only local leadership can breed long-term success by fostering and demonstrating community involvement and commitment to the revitalization effort. Publiclprivate partnership. Every local Main Street program needs the support and expertise of both the public and private sectors. For an effective partnership, each must recognize the strengths and weaknesses of the other. 10 1 Identifying and capitalizing on existing assets. One of the NMSC's key goals is to help communities recognize and make the best use of their unique offerings. Local assets provide the solid foundation for a successful Main Street initiative. Quality. From storefront design to promotional campaigns to special events, quality must be the main goal. I Change. Changing community attitudes and habits is essential to bring about a commercial district renaissance. A carefully planned Main Street program will help shift public perceptions and practices to support and sustain the revitalization process. Action-oriented. Frequent, visible changes in the look and activities of the commercial district will reinforce the perception of positive change. Small, but dramatic improvements early in the process will remind the community that the revitalization effort is underway. i National Main Street Center Washington, D.C. 1993 For Further Information about the Florida Main Street Program: Write to the Bureau of Historic Preservation, R.A. Gray Building, 500 South Bronough Street, Tallahassee, Florida 32399-0250 or call (904)487-2333 FAX (904)922-0496 i i i i I I ' Florida Main Street Application The Bureau of Historic Preservation is now accepting applications for participation in the Florida Main Street Program. The Florida Main Street Program is administered by the Florida Department of State, Division of Historical Resources, Bureau of Historic Preservation. Each year, the Florida Secretary of State selects communities to participate in the Program from the applications received during an announced application solicitation period. The application must be submitted to: Florida Main Street Program R. A. Gray Building 500 South Bronough Street Tallahassee, Florida 32399-0250 I NOTE: COMPLETE APPLICATIONS MUST BE DELIVERED TO THE FLORIDA MAIN STREET OFFICES NO LATER THAN 5:00 P.M. OR POSTMARKED AND MAILED OR SUBMITTED (WITH EVIDENCE)TO AN EXPRESS MAIL SERVICE ON OR BEFORE THE LAST FRIDAY IN JULY.. Helpful Hints: MAKE SURE THE APPLICATION IS COMPLETE. Use the enclosed Application Checklist to insure that all required items are included with your application. A. The Application contains four very different parts, requiring quite different skills for their completion. They each might be best dealt with separately by an individual or committee. Follow the application format when answering questions. Keep responses brief and in the order indicated. B. The Local Program Area(s) should be the small, wall-defined traditional commercial core of your community. Select the area that has the strongest concentration of historic commercial buildings. Avoid the temptation to include peripheral areas with mixed uses, scattered buildings and vacant land. This form was designed for applicants with a single district. Adjustments may be made to the form to accommodate applications involving multiple districts. C. All applicants must demonstrate a commitment to actively participate in the Florida Main Street Program. Preference will be given to programs with multi- year terms of commitment. s i D. Offer a competitive salary to attract a qualified Program Manager. Offer job security by providing stable program funding. Do not expect the Program Manager to raise funds for the Local Program. E. Provide a generous travel budget. The Program Manager is required to attend Florida Main Street training sessions, meetings and conferences. Other members of the Local Program board and volunteers are encouraged to attend these meetings also. F. The application requires information from a variety of sources. The accepted data for population, income, poverty and demographic data is the U. S. Census. Population estimates can be obtained from the most recent"Florida Statistical Abstract" compiled by the Bureau of Economic and Business Research, University of Florida. G. Unemployment data can be obtained from the Florida Department of Labor and Employment Security office in your area. H. The required information on commercial bank and savings and loan activity (loans and deposits) is compiled by the Florida Bankers' Association. I. The Florida Department of Revenue, Tax Research Office provides sales tax data for Florida Counties and Cities. J. The tax base information requested in the application is available from your county's tax appraiser. The appraised value is the value assigned to the property before any exemptions. The assessed value of property is the value upon which property taxes (revenue) are based, usually after all exemptions have been taken. Information for the city is sometimes compiled by the tax appraiser's office, but Local Program Area data is not. To find the total appraised and assessed values for the Local Program Area, it may be necessary to add the appraised or assessed value for the individual properties in the program area. K. Make a duplicate copy of the slides sent with the application. Each applicant will have time to present the slides and additional material during the public meeting at which applications are considered. atena s to be Submitted: A. The original signed application and attachments plus ten (10) copies of the completed application and all attachments (excluding slides) must be submitted. B. ONE SET of twenty-five (25) color slides of the Local Program Area must be submitted. Each slide shall be labeled with the name of the city and a number. The number shall key the slide to a description sheet iving the address of the building, the direction from which the slide was taken North, South, etc.). The slides shall also be keyed to a map of the Local Program Area. 1 ii C. Each copy of the application form must be accompanied by the following attachments in a separate binder labeled "Appendixes": Appendix A: 1. City street map on which the boundaries of the Local Program Area are clearly defined and to which the slides are keyed. 2. Description sheet providing the information indicated in B above for each slide. 3. Copy (can be a photocopy) of a photograph at least 8"x 19' which shows an aerial view of the Local Program Area within the context of the downtown. The Local Program Area should 1 Appendix B: be clearly outlined on the photograph. 1. Notarized certification by the duly authorized representative of the applicant organization. This document also certifies that the applicant will execute a Florida Main Street Service agreement and the Historic Preservation Grants-in-Aid Application (see Appendix to this document). 2. Notarized certification of the availability of full funding for the first year of the Local Program (see Appendix of this document). 3. Notarized certification of intent to hire a full-time Program Manager (see Appendix to this document). 4. Resolution passed by the local government(s) showing support for the Local Program (a sample resolution is included in the Appendix to this document). 5. Attach verification for funding of all years applicable. A commitment of funding for at least three years is expected. 6. Attach verification of public sector funding in the form of an official city and/or county resolution supporting a specific contribution to the local program. 7. List of all in-kind services donated to the Local Program. This list should include the service description, donor, cash value and duration for each in-kind service. 8. Articles of incorporation or enabling legislation for applicant Appendix C: organization or agency (unless a local government). 1. Specific letters and resolutions of commitment from key community organizations, governmental entities and institutions. 2. General letters and resolutions of support from other organizations, governmental entities, institutions, elected officials, merchants and citizens. Appendix D: 1. Press clippings. 2. Miscellaneous supporting materials. i 3. Application Summary Sheet. EMOTE All app�icabon materfals su6ml�t became the ptCpel(y f Eha>`lortda Main. StreetPrPgram.and wall nat be,ireWmed,...: .J iii I . 1 . The Local Community FK ate o In n er ❑ Small City (<5,000 in population) ❑ Mid-sized City (5,000 - 50,000 in population) ❑ Urban District (traditional neighborhood commercial district within a city with population >50,000) ❑ County-wide or Regional Programs (with one or more traditional commercial districts) B. Histodcal Overview 1. Provide a brief historical overview of your community dating back to incorporation or settlement. I emo ra Ic an conomic n ormatlon 1. Population 1980 1990 Current Seasonal Peak (a) City (b) County (c) State 2. Median Age 1980 1990 (a) City (b) County (c) State 3. City - Persons by Race (Percentage of population total will exceed 100%) 1980 1990 1980 1990 White Native- American African-American Hispanic Asian/Pacific Islands Other A-1 4. County - Persons by Race (Percentage of population total will exceed 100%) 1980 1990 1980 1990 White Native- American African-American Hispanic Asian/Pacific Islands Other 5. State - Persons by Race(Percentage of population total will exceed 100%) 1980 1990 1980 1990 White Native- American African-American Hispanic Asian/Pacific Islands Other 6. (a) Median Household Income (b) Mean Household Income 1980 1990 1980 1990 (a) City (a) City (b)County (b) County (c) State (c) State 7. Persons below poverty level (a) City (b) County #of Persons % of Population #of Persons % of Population 1980 1980 1990 1990 (c) State #of Persons % of Po ulation 1980 1 —� 1990 B. Unemployment Rate as compiled by the Florida Department of Labor and Employment Security (at two points in year to show any seasonal variations). a City b County c State March 1990 August 1990 March Past Year August Past Year A-2 9. What is the nearest Metropolitan Statistical Area (MSA)? How far is it from your city? A 10. What types of regional transportation facilities are located in your community? Please include names. a) Commercial Airport e) Bus Service: b) Airlines: f) Taxi Service c) Passenger Railroads: g) Interstates and highways d) Freight Railroads: h) Other: Provide a brief assessment of the state of transportation resources: 11. What newspapers, radio, television stations and cable systems service the area? 12. Is tourism a major industry in your community? Are there major resorts or attractions nearby? If so, identify them. Are there major events held nearby? If so, identify them. 13. Is there a marked seasonal population fluctuation due to tourism, winter residency, educational facilities, etc.? If so, explain why. i I 14. List the five largest employers in your community: Employer Name Type of Business Number of Employees A-3 i 15 How many industrial parks are in your community? Identify them and the approximate number of businesses and employees in each. Industrial Parks #of #of Distance from Industrial Park Name Businesses Employees Program Area 16. How many strip shopping centers serve your community? Identify them and approximate the number of businesses in each. Indicate the distance of each from the Local Program Area. Shopping Centers Distance from Local Shopping Center Name Number of Business Program Area I I - 17. How many enclosed regional malls serve your community? Identify them and approximate the number of businesses in each mall. Indicate the distance of each mall from the Local Program Area. Distance from Mall Name Number of Business Local Program Area 18. Summarize the current development, demographic and economic trends in your city. A-4 I 1D. ExistingPlans for RedeveFopment 1. Provide a brief list of goalslob1jectives for any organization(s) currently overseeing redevelopment efforts in your community (i.e. Regional Development Council programs, Community Redevelopment Agencies, special municipal task forces, etc.) Municipalesources 1. What is your form of local government? i 2. Does your local government have: (Answer Yes or No. Explain briefly if appropriate.) a) A comprehensive plan as defined under Chapter 163, F.S.? b) An historic preservation element in that plan? c) A downtown revitalization element in that plan? d) A zoning ordinance? e) A sign control ordinance? f) An historic preservation ordinance? g) An historic district ordinance? h) A design review ordinance? i) A minimum maintenance ordinance? j) A central business district plan? k) A planning and zoning commission? 1) A public housing authority? A-5 i 1 m) A building inspector? n) A staff person responsible solely for downtown revitalization? How many hours per week? What is the source of funding? I i 3. Has the city received grants or transfers of funds from other governmental units, (e.g., Community Development Block Grant) in the past three years? How have they been used? Have any of these activities occurred in the Local Program Area? If yes, briefly describe. 4. Are there unobligated CDBG or other funds that could be used for redevelopment in the Local Program Area? if so, describe. 5. Does your community have a designated enterprise zone area? If yes, is the Local Program Area included in this zone? 6. Has your city participated in any other federal, state or local economic development programs (i.e., Small Business Administration (SBA) programs, Florida Community Contribution Tax Incentives, etc.)? If so, describe the program activities and indicate if the Local Program Area is included in any of these activities. 7. . Does the city have any bonds or other available funds that could be used for Local Program Area redevelopment? If so, describe. i A-6 y F. rnnnmir.-Indicators 1. What are the annual sales tax receipts (shared revenue) for the city? For the county? 2. How many kilowatt-hours of electricity were sold within the city? Within a related service area? 3. What is the number of and dollar volume of building permits issued by the city in the last year? 4. How many financial institutions are in the city. How many are in the Local Program Area? Have they indicated a willingness to support the Local Program and invest in the Local Program Area? If yes, in what way? i 5. Within the,county what were the Commercial Bank/ Savings and Loan deposits for the most recent year available? 6. What is the volume of commercial loan activity among the financial institutions in your city and county for the most recent year available? 7. Has a commercial revitalization loan program been established in your city? If so, briefly describe the program, indicate participating agencies or institutions, and include the dollar value of loans processed to date. Is there a design review committee to review loan applications? A-7 Organizations 1. Community Redevelopment Agency a) Date established: b) Make-up of Board: c) Is there an approved CRA plan? I d) Has a TIF Fund been established? If so, when? e) Is the Local Program Area included in the CRA plan? f) What support activities has this organization provided the Local Program to date? jg) Within the last five years, what have been the major activities and accomplishments of the CRA? h) Budget expenditures (previous two years): 2. Chamber of Commerce a) Name of organization: b) Date established: c) Make-up of Board: d) Sources of funding: e) Budget expenditures (previous two years): f) Size of membership (previous two years): A-8 g) What support activities has the Chamber provided within the Local Program Area to date? i I h) Within the last five years, what have been the major activities and accomplishments of the Chamber? 3. Merchants/Professional Association a) Name of organization: b) Date established: c) Make-up of Board: i j d) Sources of funding: e) Budget expenditures (previous two years): f) Size of membership (previous two years): g) What support activities has this organization provided within the Local Program Area to date? I i h) Within the last five years, what have been the major activities and accomplishments of the organization? 4. Downtown Development Authority (or Special Assessment District) a) Date established: b) Make-up of Board: i c) Sources of funding: A-9 ' Ire _.. d) Budget expenditures (previous two years): e) What support activities has the DDA provided within the Local Program Area to date? f) Within the last five years, what have been the major activities and accomplishments of the DDA? 5. Local Historic Preservation Organization a) Name of organization: b) Date established: c) Make-up of Board: d) Source of funding: e) Budget expenditures (previous two years): f) Size of membership (previous two years): g) What support activities has this organization provided within the Local Program Area to date? i i h) Within the last five years, What have been the major activities and accomplishments of the organization? 6. Other Downtown Associations a) Name of organization: b) Date established: A-10 c) Make-up of Board: d) Sources of funding: e) Budget expenditures (previous two years): 0 Size of membership (previous two years): g) What support activities has this organization provided within the Local Program Area to date? h) Within the last five years, what have been the major activities and accomplishments of the organization? aa) Name of organization: bb) Date established: cc) Make-up of Board: dd) Sources of funding: ee) Budget expenditures (previous two years): ff) Size of membership (previous two years): gg) What support activities has this organization provided within the Local Program Area to date? hh) Within the last five years, what have been the major activities and accomplishments of the organization? A-11 i i 7. Are there any cultural or recreational organizations that have programs or activities that directly affect the Local Program Area? If so, described them, their activities and programs. (Include festivals, theaters, arts councils, schools, etc.) i I A-12 II . Local Organizations ' IA. 0[ganizationalReadiness i 1. Name of organization or agency to administer the Local Program: 2. Date established: Size of Current Membership: 3. What were the budget expenditures for the Local Program organization or agency for the preceding two years (if established). a) 19 Budget Expenditures: Sources of Funding: b) 19� Budget Expenditures: Sources of Funding: i 4. Federal Employment Number: 5. Taxing Status (i.e., 501 (c) (3), etc.): 6. List the current officers of the Organization, indicate their terms of office, and affiliation, such as representative of Chamber of Commerce, merchant, etc. (If the applicant is a municipality, indicate N/A or indicate the membership of the Local Program Advisory Board if such a board has been established.) 7. What is the composition of the Board which will determine policy for the Local Program? (If the same as#6, indicate so). 8. How are the members of the Board selected? ' 9. What commitment do you require from Board members. (Job description, hours per month, membership dues, attendance at FMS training sessions, etc.). i A-13 1 10. Indicate what projects are planned under the Four Points of the Main Street Aproach: Organization, Design, Promotion, and Economic Restructuring and Zat project money has been budgeted (beyond operating funds). 11. Describe your long-term funding strategy, describing anticipated grants, contracts for services, fund raising events, membership dues, etc. 12. Please complete the form on the next page regarding income and expenses for at least three years of the local program. A-14 r YEAR BUDGET SUMMARY TO —_ Sources•,-i:7�i+t:,s j:+o Cash in Hand Cash Pledged•• Total Cash In-Kind Pled ad Total Value City Government CRA Trust Fund County Government Private Contributions TOTAL CASH :,.:.,:..r. INCOME nte_.....rt... TOTAL IN-KIND PLEDGED TOTAL INCOME Expenses Cash Needs In-Kind Pledged Total Expense i rogram Manager Salary Program Manager Benefits Additional tall-S-alary j Additional Staff Benefits Travel j Advertising/Promotion Posta s I Ice Supplies -Printing_/Photocopying oto ra hrc u lies nsurance Rent Utilities Telephone Professional Development Answering Machine or Service Contingency or other (explain) l Project Money eci TOTAL CASH NEEDS'"" ;..:,. TOTAL IN-KIND „ PLEDGED TOTAL EXPENSES • This budget format is to be completed for a minimum of three years. II 1 A list of all funding pledges must be submitted In Appendix B. ,✓ ••' Total Expenses must equal Total Income. •'•' Total Cash Income must equal or exceed Total Cash Needs. Documentation of all in-kind donations must be submitted in Appendix B. A-15 i G i Public and Pdvate Sector—involvemen 1. How will both municipal and county govemments participate in the Local Program? Be specific regarding responsibilities and roles. 2. What support activities will be provided by the organizations listed in Section I- F and how will these organizations interact with the Local Program? Be specific regarding responsibilities and roles. 3. How will any other community groups or service organizations participate in the Local Program? Be specific about responsibilities and roles. 4. How will you continue to generate public awareness of, involvement in, and financial support for the Local Program? Undersia—nding of Main Street Appmach 1. What does your community expect to achieve by participating in the Florida Main Street Program? Be specific and identify the outcome or results expected from each of the four points of the Main Street Approach. j .. 2. How have you informed other community groups and citizens about your Local Program and the Main Street Approach? A-16 1 3. How many years do you anticipate participating in the Florida Main Street Program? 4. Did you apply to the Florida Main Street Program in previous years? If yes, what programs, activities or interest resulted from applying? Provide a brief overview of related accomplishments during the time since your last application was made. Plans for Program Manager 1. Will the Program Manager be a salaried or contract employee? Briefly describe the Program Manager selection process that was or will be used. If you have already hired a Program Manager attach a resume which indicates all relevant work experience of the person chosen. � 1 2. What is the title of the individual to provide day-today supervision of the Program Manager? What is the relationship between this individual and the Board which will determine policy for the Local Program? i I 3. How many hours per week will the Program Manager work on the Local Program? 4. What pay/benefits package will you offer the Program Manager? How does that package compare to that of an Assistant City Manager, City Planner, Chamber of Commerce Executive Director or other similar professional positions? A-17 tow _.. M . The Local Program Area Built nvironment 1. What is the approximate age of the existing building stock in the local program area? Pre - 1900: _% 1930 - 1945: _% 1900 - 1920: _% 1945 - 1980: 1920- 1930: _% Post - 1980: 2. Discuss the characteristics that make the local program area a small, cohesive and recognizable district having clearly defined boundaries and architectural j character. I 3. What federal, state, county and local government agencies are located in or adjacent to your local program area? 4. Does the city have one or more districts listed in the National Register of Historic Places or designated under a local historic preservation ordinance? Is all or part of the Local Program Area located in such a district? Are there properties within the Local Program Area which are listed individually in the National Register or designated as landmarks under a local historic preservation ordinance? Are there any individual properties or districts which are pending National Register listing? If yes, briefly describe each. 5. Has a historic resource survey been conducted within the community? Has this survey included the Local Program Area? Are there plans for (additional) survey work in the Local Program Area? 6. How many blocks are in the Local Program Area? A-18 i I I I 7. How many buildings are in the Local Program Area? conomic EnvirDnment 1. How many businesses are in the Local Program Area? 2. What is the appraised value of real property within the Local Program Area? (includes property-tax exempt sites) 3. What is the appraised value of real property within the city? 4. What is the assessed tax base of the Local Program Area? 5. What is the assessed tax base of the city? 6. How many workers are employed in the Local Program Area.? a) Office: I i b) Commercial: c) Industrial: 7. What percentage of the buildings in the Local Program Area is: I a) Owner occupied: b) Renter occupied: c) Vacant: 8. What percentage of the buildings in the Local Program Area is: a) Privately owned: 1) Local owner: 2) Absentee landlord: b) Publicly owned: A-19 S. What are the current rents per square foot for commercial space in the Local Program Area? a) Average: per square foot/year b) Lowest: per square footlyear c) Highest: per square footlyear 10. Estimate the number of square feet of first floor vacancies in the local program area: First floor vacancies: square feet. 11. Estimate the number of parking spaces in the Local Program Area: Total parking spaces: On-Street Parking: Off-Street Parking: 12. Estimate the percentage of the Local Program Area building space devoted to the following uses: First Floor% Upper Floor% Retail Professional Offices Government Offices Restaurants/ Entertainment Housing Industry Warehouse Other Vacancy TOTAL A-20 I I 1 Ir 13. How many of the following types of economic anchors are located in the Local Program Area? CHAIN IINDEPENDENT CHAIN INDEPENDENT Department Hospitals Stores Discount Stores City Facilities Food Markets County Facilities Tourist State Businesses Facilities Service Federal Businesses facilities Specialty Shops Court- houses Restaurants libraries Banks Post Offices Theaters Schools Churches Other 14. Are properties in the Local Program Area subject to the provisions of a local historic preservation ordinance? If so, briefly describe the key provisions of the ordinance. 15. Are there any parks or recreation areas in the Local Program Area? If yes, indicate the acreage of each and describe briefly. 16. What other cultural, social, ethnic features or other special qualities does the Local Program Area or surrounding area possess? A-21 J �i 17. Describe housing stock within the Local Program Area and housing issues within the Local Program Area and/or adjacent areas. How many dwelling units iare there in the Local Program Area. I C. I Describe previous revs a iza eon an reservation active ies. j1. How have public and private sector groups shown their support for downtown revitalization in the past? Identify groups and specific activities and programs. I 2. Within the last 10 years, what major landscaping, infrastructure improvements and public or private sector rehabilitation's have taken place within the Local Program Area and what were the sources of funding for these projects? Identify any such projects currently planned for the Local Program Area. } I A-22 I I I IV. Overall Need and Potential A. Need for Downtown Revitalization 1. What are the three major assets and three major liabilities of the local program area as it exists today? I 2. Why does your community need the Florida Main Street Program? B. Potential or Success 1. Why do you think your community would be a successful Florida Main Street community? 2. What impact will a local Main Street program have on the assets and liabilities outlined in A.1 above? A-23 I Appendix A i This section should include the following in the order indicated: I 1. City street map outlining the local program area and to which the slides are keyed. 2. Description sheet for slides. 3. A copy or photocopy of a photograph at least 8" by 10" showing an aerial view of the Local Program Area within the context of the downtown. The Local j Program Area should be clearly outlined on the photograph. I i n.YJ A-24 i Appendix C This selection should contain the following: 1. Specific letters and resolutions of partnership commitment from key community organizations, governmental entities, and institutions. 2. General letters and resolutions of support from other merchants, organizations, institutions, citizens, and elected officials. A_26 I j Appendix This section should contain the following: 1. Press Clippings. 2. Miscellaneous Supporting Materials. I j I I A-27 i • can a iica on City: County: i Organization: Mailing Address: I Name of Organization Representative: Title: Daytime Phone: i I certify that I am a duly authorized representative of the applicant and that, to the best of my knowledge, the information presented in this application is accurate. I further certify that it is the intent of the applicant to execute the Florida Main Street Services __..._. Agreement and an Historic Preservation Grants-in-Aid Application upon designation as a Florida Main Street Community. Signature: Date: THIS FORM MUST BE NOTARIZED A-28 i 1 —Funding Certiffca ton I hereby certify that on (date) (name or organization) has $ in-hand and pledged for year one of the Local Program's participation-- in the Florida Main Street Program and that these funds are allocated for this purpose. I further certify that this agency/organization has $ in-hand and $ pledged for years two and beyond for the Local Program's participation in the FI da Main Street Program beyond the first year, as indicated in the Application Budget Summaries. i ii I Signature of duly authorized representative Date Typed name and title of duly authorized representative i THIS FORM MUST BE NOTARIZED y� A-29 i • e ica ono nten o ire a rogram anager I hereby certify that (name of organization) agrees to employ a full-time Program Manager for a period of at least 12 (twelve) months following execution of a formal Florida Main Street Service Agreement between the Division of Historical Resources and our agency/organization. I Signature of duly authorized representative Date i Typed name and title of duly authorized representative THIS FORM MUST BE NOTARIZED I A-30 f ., Sample Municipal Resolution A Resolution Authorizing Participation in the "Florida Main Street" Program WHEREAS, the Florida Main Street Program (Program) has been created to assist Florida communities in developing public-private efforts to revitalize their"Main Street' areas, and WHEREAS, the Secretary of State will select a number of communities to participate in the Program in the upcoming year. NOW THEREFORE BE IT RESOLVED BY THE CITY COMMISSION OF THE CITY OF that the City hereby endorses submission by of an application to participate in the Program with the specific goal of revitalization within the context of the Main Street Approach. BE IT FURTHER RESOLVED that the City agrees to support that local Main Street program and participate in it activities. APPROVED AND ADOPTED THIS day of 19_ Commissioner, Mayor: Vote: Commissioner: Vote: Commissioner: Vote: Commissioner: Vote: Commissioner: Vote: Attest: City Clerk: Approved as to legal form: City Attorney A-31 Application Summary Sheet Community Category Local Comm uni Local Organization 1. City Population 1. Tax Status 2. Median Household 2. First Year Budget Income 3. Median Age Funding for Local Organization 4. Unemployment Rate 1. City 5. % of Families Below 2. CRA j Po terty Level 6. Sales Tax Receipts for 3. County city 7. Community 4. Subtotal Public Redevelopment Agency /N 8. Date CRA Established 5. Private Funds 9. Annual Budget of CRA Program Manager 10. Other Downtown 1. Manager Salary Association /N 11. Preservation 2. Manager Benefits Organization /N : 12. Seasonal Population 3. Travel Budget Fluctuation Local Program Area Age of Buildings 1. Number of Blocks 1. Pre-1900 I _ 2. Number of Buildings 2. 1900-1945 3. Total Square Footage 3. 1945-1980 4. 1st Floor Vacancy (sq. 4. 1980-Present ft. : _Ownership of Buildings % Use of Buildings 1. Local-Private 1. Owner Occupied 2. Absentee-Private 2. Renter Occupied 3. Public A-32 .. y t y j t , 1 . t I f " I I G rI K ti u y f x , Ira known wl ITS If N k � e ��s7a.��irgy i i 5 2 � ly$ ti it S y, , Yfr'••yl e IIWI 1 'i ' 1tv4�'iiF�$y,t ::4 r WON, Is 7 ,.`. ° :.